In the words of Professor Farnsworth from Futurama, ‘Good news everyone!’ Platypus Digital is officially a certified B Corp! This is a massive deal for us. We’ve worked hard behind the scenes and are thrilled to share the news with you. So, what’s a B Corp? A certified B Corp
When to use Facebook Ads conversion objectives If you’re running a conversion campaign on Facebook Ads, you’ll have big things you want to achieve. But don’t jump the gun. Before setting up your campaign, select one campaign objective you want Facebook to optimise for. Your chosen Facebook objective needs to
It’s International Women’s Day! Today is a great opportunity to imagine a gender equal world. As the official website says: “A world free of bias, stereotypes and discrimination. A world that’s diverse, equitable, and inclusive. A world where difference is valued and celebrated. Together we can forge women’s equality. Collectively
When to use Facebook Ads consideration objectives Your charity’s in the public consciousness, and you’ve built brand awareness to an all-time high. Now you’re looking for ways to use Facebook Advertising to drive people to take their first step towards becoming a donor, volunteer, or beneficiary. It sounds like you
When to use Facebook Ads Awareness Objectives For many charities and not-for-profits, the world of Facebook Advertising is a minefield. The terminology is confusing when you first start out and doesn’t always ‘fit’ with your campaign’s charitable objectives. We’re here to help. Chances are, if you’re running a campaign, you’ll have
Check out these awesome examples of charity social media posts from five homelessness charities in the UK.