Digital marketing training for charities

Upcoming open training dates – book your place now!

Join one (or all!) of our beginner-friendly, digital marketing training sessions for charities. Each runs for three hours online and is packed with tips you can use straight away.

Beginner Meta Ads: 2 October 2025, 1.30-4.30pm
Learn how to plan and run successful Meta ads campaigns that reach the right audience and deliver results.
Book your place here.
Beginner Google Ads: 23 October 2025, 1:30-4:30pm
Understand Ad Grants, paid accounts, keyword research, ad copywriting, bidding strategies, and analysing search terms.
Book your place here.
Beginner SEO: 13 November 2025, 1:30-4:30pm
Discover the core principles of SEO and how to apply them to make your website easier for supporters to find.
Book your place here.
Fundamentals of Digital Marketing: Training bundle
Get all three beginner-level sessions, Meta Ads, Google Ads, and SEO, for a discounted price. Perfect for charities who want a complete foundation in digital marketing.
Book the bundle here.

Our training sessions

Our digital marketing training is tailored to UK charities and makes cutting-edge tools simple.

We run half day, online sessions that fit around your busy schedule.

We focus on the platforms and disciplines that have the biggest impact – click below for the full training outline:

Why use us for your training?

We’re a team of digital marketers who live and breathe this stuff every day for charities across the UK.
We’ll help you to set up and optimise online ads that speak to donors and convert.
We’ll demystify social media advertising and teach you how to track performance with the latest analytics.
Our expert insights help you to analyse and interpret GA data effectively.
We can customise your training to suit your specific needs.
Our training is interactive and engaging, so you get an enjoyable learning experience.
You’ll leave with things you can do straight away

What other charities say

“The Platypus Meta Ads training was great – everyone in our team found it really useful! 😊”

– Eloise Jones, Senior Challenge Events Programme Manager at Macmillan Cancer Support

How to book

Ready to empower your team with Google Analytics skills?

Great! We offer flexible in-person and online delivery options to suit your team’s needs.

We can also provide licensing arrangements for session recordings and materials, allowing your team to revisit and utilise the content as needed. This is helpful to reinforce learning or train other staff members who can’t make the session.

Email us with info on what course you’d like to book, how many people you’d like to train and when you hope to run the session.

📧 Email: [email protected]

We can also help you with

Digital Reviews

Google Ads

Meta Ads

TikTok Ads

Google Analytics

Channel Reviews

SEO

CRO

Programmatic

Spotify Ads

Find out how we can help your charity

Fill in the form below, tell us what you’d like to achieve, and we’ll get back in touch to arrange a call to tell you more about how we can help!

“I've worked with the Platypus team multiple times. They're the agency we always go back to because of their broad range of skills, consistently great team, good sense and pragmatism and the fact that they are always a joy to work with."

"Platypus is the best search marketing agency I've worked with in over 20 years. No other agency has the level of paid search knowledge than they do."

“In a sometimes confusing and murky digital world, the guys at Platypus are a breath of fresh air. They know their stuff, they tell us it straight and really care about the work we do together. There’s a true sense of partnership between the Sightsavers and Platypus teams, which makes working together more productive and more enjoyable.”

"Platypus' social media review was incredibly useful for us. It helped us identify areas for improvement and provided practical recommendations that we could implement right away. The team's expertise and collaborative approach made the process smooth and very enjoyable!"

“The Platypus team were a dream to work with on this campaign. They clearly didn’t just use a boilerplate approach with us – they were flexible, adaptable, and quick to respond. What’s more, they are true Facebook Ads experts. It was the combination of their approach and expertise that made this campaign so successful. Thanks, Platypus!”

We would recommend Platypus - they work hard on optimisation and improved our campaigns. They have been an integral extension of our operations.

"We were really pleased with the SEO work that Platypus did for us. The team are very friendly and approachable and always happy to answer any questions or offer advice. We were delighted with the huge increase in organic search traffic.