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Applying to the Google Ad Grants programme just got much easier

The Google Ad Grants team has created a new process for applying to the Ad Grants programme. This has made it much quicker and easier for nonprofits to apply for $10,000 of in-kind advertising…
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Versus Arthritus

Versus Arthritis appoints Platypus Digital as its search agency

We’re absolutely stoked that Versus Arthritis has appointed Platypus Digital as its paid search agency. Versus Arthritis are well known as one of the most forward thinking and innovative charities in the UK. You…
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image of phone with google serach on it, understanding search: what is search intent?

Understanding Search: what is search intent?

We ask Google more questions than anyone else in our lives. The search engine is used as a research tool, an agony aunt and a means to find content that will help us achieve…
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person at a laptop looking at Google Ads are changing again

Google Ads are changing again

Two years after the great ad switch-up of 2016, it’s time to change your Google ads all over again. That’s right, there’s a new ad format in town. Responsive search ads. First, we had…
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