What exactly are Meta Ads? Meta ads are digital adverts presented to users of Facebook and Instagram, over a variety of different formats and locations within the Meta social media platform. These ads can…
When to use Facebook Ads conversion objectives If you’re running a conversion campaign on Facebook Ads, you’ll have big things you want to achieve. But don’t jump the gun. Before setting up your campaign,…
When to use Facebook Ads consideration objectives Your charity’s in the public consciousness, and you’ve built brand awareness to an all-time high. Now you’re looking for ways to use Facebook Advertising to drive people…
When to use Facebook Ads Awareness Objectives For many charities and not-for-profits, the world of Facebook Advertising is a minefield. The terminology is confusing when you first start out and doesn’t always ‘fit’ with your…
