Matt Collins, Author at Platypus Digital

How Platypus Digital helped Young Lives vs Cancer acquire donors via Facebook Ads

Young Lives vs Cancer (formerly CLIC Sargent) are an amazing charity. They support families facing cancer with everything from emotional support, financial assistance and campaigning to improve things for everyone. We’ve been working with…

Matt Collins
August 18, 2021

How to plan your digital fundraising budget

Introduction If your charity is planning next year’s digital fundraising budget, you need to consider a lot of things. In this blog post, we recommend you do that by identifying your objectives, mapping resources,…

Matt Collins
August 10, 2021

How Dementia UK created a hugely successful virtual challenge event

In March 2021, Dementia UK launched a pilot of a new virtual challenge product called the March Dog Walking Challenge. The challenge involved supporters walking their dogs 100km over the month, raising funds for…

Matt Collins
August 4, 2021

How Google’s cookies changes could affect your charity

Google recently postponed its cookies phase-out Google initially announced it would phase out third-party cookies on Google Chrome in 2022. They have now postponed that to 2023. Privacy Sandbox will replace cookies When they…

Matt Collins
July 28, 2021

War Child UK appoints Platypus as its search agency

We’re really pleased to say that War Child UK has appointed Platypus Digital as its new paid search and display agency. What does War Child UK do? War Child UK is a hugely important…

Matt Collins
June 18, 2021

Our staff donated £1,000 each to these charities

Every year, everyone in our team gets to nominate a charity for Platypus to donate £1,000 to. They can also split the donation between two charities. We do this as part of our commitment…