AI-powered search is changing how people find information online. A recent study by Semrush published in Search Engine Journal said that Google’s AI Overviews now appear in 42.5% of search results as of Q4…
AI-powered search is rapidly evolving. After years of SEO and optimising for organic search (check out our top SEO tips for charities and why your charity should invest in SEO), we’re moving to a…
Are you simply dying to know how well your charity’s website is performing in search engine results? Do you want to know if you’re making the most of Search Engine Optimisation (SEO) to achieve…
Our senior SEO exec Rob was losing hope. He’d sent out tens of LinkedIn messages offering his skills for free to charities as part of Platypus Digital’s pro bono initiative, but weirdly he wasn’t…
What is SEO? SEO is the process of optimising your website to give people and search engines the best possible experience. It aims to get your pages to appear higher up search engine results…
The quality of your content is a key factor in determining its effectiveness at ranking for relevant keywords, and driving organic traffic. We always encourage charities to create good quality, helpful content, rather than…
