If you’re a charity, you’re entitled to $10,000 a month of free advertising through Google Ad Grants. Hurray! All that traffic sounds amazing, doesn’t it? But there are conditions to your grant that can…
Google has just announced an update to its rules on Google Ad Grants accounts. There’s some good news, and some bad news (with good effects). The headlines There are three big changes: Maximised conversions…
If you run a Google Grants account, you’ll be loving all the free traffic it brings you. But sometimes, the limitations are just too, well, limiting. To get around them, most big charities run…
Billions are spent on online advertising every year. 60% of all online ads are search ads. The vast majority of Google’s mind-boggling income comes from Google AdWords. Charities get an amazing $10,000 monthly…
The thousands of free visits to your website that Google Grants can give you every month look great. All those people digitally flocking to your door! All those big numbers!
But a maximum bid of…
On April 21st Google will be updating their search algorithm. Any websites that aren’t mobile-friendly will be penalised and this will mean you’ll see a huge drop in your ranking on Google mobile searches….