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Why Facebook needs to #StopHateForProfit

Background Over the last week, there has been increased media focus on how Facebook and Instagram operate, and their part in increasing the spread of malicious and false content. This has been partly triggered…
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How coronavirus has changed our online habits

Coronavirus has transformed the digital landscape for charities. Here’s how its affected views, service-related searches and fundraising….
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Why we are joining the Conscious Advertising Network

As an agency that creates online advertising campaigns for charities, you’d expect us to care about the ethics of our work. And of course, we do. But the truth is the advertising industry as…
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Four things holding back online fundraising

Nearly half of charities are only receiving 20% of their donations online. By comparison, only one in five SMEs get the same percentage of their payments online. One in three actually get all their…
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The hidden harm of the luddite line

Ever been in a meeting where your organisation’s digital presence is being discussed? Has an attendee (let’s call him John) ever smiled and said “I don’t get all this tech stuff” or “I’m a…
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The cost of not investing in digital transformation

Last week, The Independent’s owners, ESI Media, announced that the publication is moving to “digital-only future”. In other words, no more print editions of The Independent or The Independent on Sunday. It also said…