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When to use Facebook Ads Awareness Objectives

When to use Facebook Ads Awareness Objectives For many charities and not-for-profits, the world of Facebook Advertising is a minefield. The terminology is confusing when you first start out and doesn’t always ‘fit’ with your…
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Laptop showing 5 things to try with your social media advertising

The three types of digital fundraising campaign

Online advertising is a huge part of digital fundraising. Whether it’s Google Ad Grants, Facebook Ads or display advertising, paid ads have a big part to play. When planning your digital fundraising campaigns, it’s…
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laptop screen with charts and figures showing four things holding back online fundraising

What the iOS14 changes mean for charities

Facebook Ads are changing. What does this mean and how can your charity prepare? On the 17th of December Tim Cook, CEO of Apple Inc posted a tweet that confirmed what we had already…
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