When to use Facebook Ads Awareness Objectives For many charities and not-for-profits, the world of Facebook Advertising is a minefield. The terminology is confusing when you first start out and doesn’t always ‘fit’ with your…
Christmas is coming Christmas is the biggest time of year in the charity fundraising calendar. Lots of appeals hit mailboxes, activity skyrockets and online donations go way up. If you work for a medium…
There’s a great scene in Season 3 of the Wire. In a meeting with his staff, the young, ambitious and newly-elected Mayor Carcetti is in good spirits. He’s campaigned for mayor on a platform…
Digital fundraising is big. More charities are investing in digital fundraising teams and more people are donating online than ever before. Is your charity set up to take full advantage of that? Here are…