Skip to content
  • What we do
    • Google Ads
    • Meta Ads
    • SEO
    • Generative engine optimisation (GEO)
    • Digital reviews for charities
    • Programmatic advertising
    • Google Analytics and Google Tag Manager Reviews
    • TikTok Ads
    • Spotify Ads
    • Reddit Ads
    • Conversion Rate Optimisation
    • Training
    • Case studies
  • Team
  • Blog
  • Contact
  • Jobs
  • What we do
    • Google Ads
    • Meta Ads
    • SEO
    • Generative engine optimisation (GEO)
    • Digital reviews for charities
    • Programmatic advertising
    • Google Analytics and Google Tag Manager Reviews
    • TikTok Ads
    • Spotify Ads
    • Reddit Ads
    • Conversion Rate Optimisation
    • Training
    • Case studies
  • Team
  • Blog
  • Contact
  • Jobs
Meta Ads guidance for charities - Sam Hogbin - Platypus Digital

How Platypus helped The Eve Appeal improve their Meta advertising through expert guidance

The Eve Appeal is the leading gynaecological cancer charity. To help save lives, they focus on preventing and improving the early diagnosis of womb, ovarian, cervical, vulval and vaginal cancer.  Good results but wanted…
Read More
  • Matt Collins
  • January 6, 2026
Parkinson's UK and Platypus Christmas Google Ads campaign

How Platypus boosted Parkinson’s UK Christmas shop revenue by 42% with smarter Google Ads

Parkinson’s UK is a national charity dedicated to improving the lives of people living with Parkinson’s. They campaign for better health and care, research new treatments, and develop life-changing support services. They run an…
Read More
  • Jamie Atkins
  • November 18, 2025
Niche audiences through SEO Platypus Digital

How Platypus Digital helped Ben improve their Google rankings with SEO

Ben is a charity dedicated to supporting the people of the automotive industry. They provide support for life for people who work, or have worked, in the industry and their families.  They support people…
Read More
  • Rob Murgatroyd
  • September 10, 2025

How Platypus launched NUS’s first TikTok campaign

We worked with NUS to run the My Present, Our Future campaign. The aim of the campaign was to call for the government to develop a tailored cost of living support package for students….
Read More
  • Matt Collins
  • February 18, 2025
Simba Charity featured image

How our pro bono work for Simba Charity smashed fundraising targets on Meta

The power of pro bono At Platypus Digital, our team can work up to 10% of their billable time pro bono for the charity of their choice.  That’s how I connected with Simba Charity,…
Read More
  • Krislyn Tan
  • August 12, 2024

Migrating War Child UK from Universal Analytics to Google Analytics 4

War Child UK had been using Universal Analytics (UA) for years. The introduction of Google Analytics 4 (GA4) and the looming forced migration date of 1 July 2023 left them with no choice –…
Read More
  • Matt Collins
  • August 2, 2024
Platypus digital logo in white, png on transparent background

A friendly digital marketing agency for charities, social enterprises and other organisations doing great work.

Platypus Digital earned an overall score of 108 certified B Corp

Runway East, 20 St Thomas Street, London, SE1 9RS

020 3290 8092

Recent Posts

How to get lower CPCs in your Google Ads campaigns in 2026

How Platypus helped The Eve Appeal improve their Meta advertising through expert guidance

Has charity email marketing improved? I signed up to 60 email lists to find out

Navigation

  • What we do
  • Case studies
  • Team
  • Blog
  • Contact
  • Jobs
  • What we do
  • Case studies
  • Team
  • Blog
  • Contact
  • Jobs

Privacy policy

Search

Join our email list

Get all the latest digital marketing updates
Website powered by renewable energy
Linkedin
Platypus digital logo in white, png on transparent background

A friendly digital marketing agency for charities, social enterprises and other organisations doing great work.

Platypus Digital earned an overall score of 108 certified B Corp

Navigation

  • What we do
    • Google Ads
    • Meta Ads
    • SEO
    • Generative engine optimisation (GEO)
    • Digital reviews for charities
    • Programmatic advertising
    • Google Analytics and Google Tag Manager Reviews
    • TikTok Ads
    • Spotify Ads
    • Reddit Ads
    • Conversion Rate Optimisation
    • Training
    • Case studies
  • Team
  • Blog
  • Contact
  • Jobs
  • What we do
    • Google Ads
    • Meta Ads
    • SEO
    • Generative engine optimisation (GEO)
    • Digital reviews for charities
    • Programmatic advertising
    • Google Analytics and Google Tag Manager Reviews
    • TikTok Ads
    • Spotify Ads
    • Reddit Ads
    • Conversion Rate Optimisation
    • Training
    • Case studies
  • Team
  • Blog
  • Contact
  • Jobs

Search

Join our email list

Get all the latest digital marketing updates
Runway East, 20 St Thomas Street, London, SE1 9RS
020 3290 8092
Facebook-f
Twitter
Linkedin

Recent Posts

How to get lower CPCs in your Google Ads campaigns in 2026

How Platypus helped The Eve Appeal improve their Meta advertising through expert guidance