If you’re a charity, you’re entitled to $10,000 a month of free advertising through Google Ad Grants. Hurray!
All that traffic sounds amazing, doesn’t it?
But there are conditions to your grant that can make it difficult to get the traffic you might be expecting.
Here’s how to get the best out of your Google Ad Grant.
1. Don’t go for the obvious keywords
Unless you have maximised conversions in place, you can only bid a maximum of …Read More