Platypus Digital

What we do


We help charities recruit regular givers and fundraisers, deliver top notch digital training and help them do better digital work.Find out how we do it.

Who we’ve worked with

Latest blog posts

Getting started with AdWords

We’ve all gotta start somewhere. If you’ve found this blog, chances are you already know more than most. In this blog, we’re going to give a rundown of what AdWords is, how it works and how to get started. See you in the comments!

What is AdWords?
AdWords is Google’s advertising platform which lets advertisers pay to appear on search engine results pages (SERPs), YouTube, across the Google Display Network, as well as AOL search,, and …Read More

An introduction to Twitter

Twitter is an online news and social media platform that enables people and organisations to share their thoughts and have discussions with other relevant Twitter users.

It is the third most popular social media platform in the UK with 20 million users, following Facebook and Youtube.

In this post we explain what Twitter is, how charities can benefit from using the social platform and have a look at some examples of charities already using Twitter …Read More

Charity Facebook ads that recruit donations, fundraisers and campaigners

What are Facebook ads?
Charity Facebook ads can reach people in their Facebook news feeds, on Instagram, in the right-hand sidebar of Facebook, and within articles viewed on Facebook.

There are loads of different ad formats available – from carousels for promoting a range of fundraising products or services, to video ads to grab people’s attention, and canvas ads for a full-screen experience.

Why should charities use Facebook ads?
Facebook ads are great for charities because:

they’re amazingly …Read More

“Working with Platypus has been a pleasure. They completely understood our brief from day one, used their deep understanding of digital marketing to attract new audiences, and shaped content that encouraged more people to access our online support.”

Catherine Allen Head of Marketing March 17, 2016

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