Platypus Digital

What we do

We’re a London-based digital marketing agency.

We work with charities, social enterprises and other organisations doing great work.


Latest blog posts

Why Aren’t Charities Braver on Social Media?

How many Twitter accounts do you follow that make you stop scrolling through your timeline as soon as you see them?
How many of them are charities?
Sometimes it seems non-NGO accounts are getting braver, brasher and bolder in their approach to social media. Politeness be damned – they know why they exist, and they’re calling out bad behaviour when they see it.

Accuse of them anything but being bland. And like it or not, their stance gets …Read More

3 things Macmillan’s former head of digital would do at your charity

We recently caught up with Amanda Neylon, former head of digital at Macmillan Cancer Support.

She had a pretty big digital team there.

But what would she do in your shoes? Here’s what someone who knows a huge amount of charity digital would do if she was you.

1. Improve your understanding of your audience

It’s important to understand your audiences so you are only doing things that will work for them. There is a massive,amount of things that everyone …Read More

Four things holding back online fundraising

Nearly half of charities are only receiving 20% of their donations online.

By comparison, only one in five SMEs get the same percentage of their payments online. One in three actually get all their payments online.

In other words, businesses are way better at accepting online payments than charities. Online fundraising is falling behind.

While business and charities are of course very different kettles of fish, it’s still an alarm bell.

What is holding online fundraising back?
Not enough resources
This …Read More


“Working with Platypus has been a pleasure. They completely understood our brief from day one, used their deep understanding of digital marketing to attract new audiences, and shaped content that encouraged more people to access our online support.”

Head of Marketing

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